THE LØW DØWN

10 Ways to Verify a Bottle Is Made from Recycled or Renewable Materials, and How to Read Percentage Claims

Ever stared at a bottle label and wondered whether 'recycled' really means recycled, or if 'bio-based' will break down in...

A well-cut jumper with dropped shoulders and 2x2 ribbing can look effortless, yet lose its shape after only a few...

Colour block and striped socks can lift a plain outfit, but too often they end up screaming for attention rather...

Many socks claim to be sustainable, yet fibres vary hugely in water use, chemical inputs, and social impacts. Picking genuinely...

Seasonal gift vouchers often arrive feeling generic, cluttering wallets or inboxes without creating a memorable connection. How do you design...

Ever stood in front of a wardrobe full of sweatshirts and felt you still have nothing to wear? A small...

Ever bought a fleece that felt cosy at first but bobbled, or one that overheated on a brisk walk? Knowing...

Oversized silhouettes and dropped shoulders can feel effortlessly cool, yet they often change how posture and proportions read at a...

Have you ever loved the comfort of an oversized men's-fit jumper but struggled to make it look polished on the...

Buying an outer layer should feel straightforward, but labels, certifications, and green claims often muddy the picture. How do you...